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Wasted Chic

Pop-up fashion events with attitude!

Wasted Chic is back showcasing the best in up & coming designers and brands from London’s underground fashion scene.

On Saturday August 5th, join a curated collection of 30+ of London's best young brands for a day of shopping, munching and cocktails- and a serious dose of summer& festival fashion in the surrounds of one of London’s most iconic (and weather proof) market spaces.

Since the sale’s inception in April 2014, Wasted Chic has firmly established itself among the front-runners in London’s booming pop up retail movement. The brainchild of stylist Alexandra Houston, Wasted Chic is a market, sample sale and party hybrid. Created as a platform to assist young brands in connecting with a new customer base, face to face (a challenge in a city where brick & mortar premises are difficult to obtain and small shops are lost on the vast internet) the events are a social enterprise that supports starts ups and small businesses in London. 


Wasted Chic also offers the perfect solution for those who want an alternative to today’s massed produced fashion, a place to find unique pieces that are affordable yet individual. The events see a whole host of models, stylists, journalists and video bloggers whizz through their doors on a regular basis, looking to find those special wardrobe gems.

Designer’s fees are purposefully kept low to keep the sales accessible and fun, and in return designers are asked to price cap all items to affordable levels, meaning customers are able to shop till they drop and leave with arm loads of treasures.

We hope you can join us at this very special event; your perfect Saturday & new summer wardrobe await!

Earlier Event: July 28
Street Eats
Later Event: August 19
Taboo Bazaar